Stand out from the crowd.
What is Search Engine Optimisation?
What is SEO? Search Engine Optimisation is the process (using a variety of techniques, not involving pay-per-click advertising) of improving your postition on Google. Say you want people in Lincolnshire to find your cleaning business? A great marketing plan would be to ensure you come up on Google naturally for “Cleaning in Lincolnshire” – SEO allows you to do this.
We provide a thorough Search Engine Optimisation service to greatly increase website visitors, to better promote your services and products, and boost your income. We utilize a vast amount of essential SEO tools, techniques and expertise to give you a truly complete SEO package at a reasonable price.
Our SEO Package
Our SEO Package is designed for smaller businesses targeting specific locales. It doesn’t involve paid-for (Pay-Per-Click) advertising as a method of publicizing your website. We aim to understand your business, your target market, your USPs etc. With our bespoke content-management and Google services expertise, we can greatly increase relevant site traffic – boosting your income, without paying £100s a month on adverts!
We target 3 main areas:
- Website SEO Optimisation
- Performance Optimisation
- Authoritative Link Building
- Google Management
Website SEO Optimisation
We analyse, then optimise your website to ensure the search terms that people are used and utilised properly on your website. You’ll get an increase in relevant traffic – i.e. people actually interested in what you have to offer! We optimise your website’s Meta Titles, Page titles, headers & descriptions, image names, alt tags, schema, URLs and more.
We use also use advanced techniques – such as marking up your website with the correct ‘schema’ so that search engines know how best to crawl your website. Schema.org is sponsored by Google, Microsoft, Yahoo and Yandex.
Additionally, we also evaluate the user experience of your website and offer suggestions for how to improve your content or structure in order to get the best results. We want as many people as possible to convert from being just website visitors – to satisfied customers!
We ensure your website loads as fast as possible with reliable web hosting, high-speed caching, CDNs (Content Delivery Networks), Server-side caching and compression techniques and also efficient coding and image compression. In short, your website will be fast.
We create reputable outgoing and incoming links on your website based on your company’s USPs, your specific requirements & your target audience to maximise your Google rank. Rather than creating spammy links however, we create bespoke content on social networks to both promote your content to users directly, and to promote you on Google.
We register you with Google as a business, plus completely manage your Google+ business page as well. This will allow either local customers, or customers performing location-specific searches to find you online. We also take care of XML sitemaps, Google Webmaster tools and we will integrate your website with Google Analytics so that you can track exactly how many people are finding your website, and where they’re from. This information allows us to see what aspects are working best for you, and expound upon them.
Every business is different, has different requirements and aspirations, and crucially, different competitors. So albeit it’s impossible for us to give an exact figure at this juncture, we can guarantee:
- We have clients gaining lots of new clients with our SEO package
- We do not cut corners like some do, and we don’t employ dirty tactics or ‘hacks’ either
- We can provide a free quote which will be both competitive and with no obligation for you to go with it!
- You can cancel your plan at any time.
Contact us for a quote!
We’re currently working on some case studies with in-depth analysis to back up our claims! So watch this space.